4 Common Mistakes to Avoid as a Real Estate Agent

Everyone makes mistakes in their career, especially those just starting out. Real estate agents are no exception. If you are new to real estate, you are now probably realizing that the industry is a highly competitive (and rewarding) one. Your first couple of years as an agent can be your make or break. To help you sure your footing, here are some common mistakes you should avoid when you are just starting out as a real estate agent:

Not picking up the phone

This applies to both inbound and outbound calls. As a real estate agent early in your career you should be on the phone as much as possible, reaching out to prospective clients, making pitches, and setting up a good foundation of leads for a healthy pipeline. Every contract signed starts with a good phone call. So make sure to put your heart into it and never underestimate the importance of making phone calls, or you may find yourself struggling early on to kickstart your career.

Skipping out on networking drinks

The most successful agents are those with a wide and strong network of resources. So next time you receive an invitation for coffee from a past client, say ‘yes’. You never know who your next potential client will be. If it’s not who you already know, it might as well be who they know. Even if your networking sessions are not resulting in any major business yet, it is always good to build a connection with others in the industry to stay updated on current events and trends on the ground.

Not tracking your daily performance

You can use several metrics to track your daily performance, such as number of calls, showings, and contracts signed. When tracking calls per day, it is also good to categorize them into those that are of high potential, low, and those that you should forget about for now. This way, you will have a better understanding of your pipeline and also how you can work better towards your goals.

If you are not sure how to track and measure your performance, consider using a real estate CRM. It will help provide you with data and reports you need to instantly analyze your performance.

Underestimating the power of tools and technology

Juggling clients, properties, owners, and everything else in between can be overwhelming even for veteran agents. The trick is not to underestimate the power of real estate softwares and use them instead to help manage your workload. Real estate CRM software, for example, can help you manage your database of clients, properties, and owners all in one place. It simplifies lead generation and follow up, and helps match clients in your database to corresponding properties that fit their search criteria. With the right real estate softwares in place, you can save yourself immense time and energy on tedious and time consuming tasks, and focus instead on your business strategies.

Now that you know the common mistakes that new real estate agents make, hopefully you can try to avoid them. Otherwise, making these mistakes first hand will surely teach you how to do better next time.